Our Mission

Betsy, Eli and Rosa founders of BER LUX are excited to welcome you to your new favorite online store! Three young entrepreneurs from Los Angeles, CA  following their dreams. Join their journey, it's about to be a sweet one!
Our purpose at BER LUX is to provide bold, classy and stylish apparel that connects and inspires our consumers. Our goal is for our customers to express their individuality through their love for fashion and style. With passion, BER LUX strives to bring you the absolute best in the latest fashion creations and trends.

Through our platform, we are committed to providing a caring work culture that values the contributions made by each of our employees as much as BER LUX values our customer’s shopping experience. We have a true desire to make a difference and strongly believe that our approach will lead us to deliver a seamless shopping experience for our consumers worldwide. With excitement, respect and determination, we aspire to fulfill our dreams and share with you the magic every step of the way.

With love,
Betsy Eli Rosa